Vol. 4 No. 9 September, 2019
From the perspective of the world economic development trend, since the beginning of the 21st century, global science and technology innovation has entered an unprecedentedly active period. A new round of technological revolution and industrial transformation is reshaping the global innovation landscape and reshaping the global economic structure. Countries are looking for breakthroughs in technological innovation and seize the opportunities for future economic development.
Under the new economic situation, the change of modern marketing concept makes customer-oriented enterprise competition gradually replace product-oriented enterprise competition, and customer assets become the source of enterprise value. Scholars in the theoretical circle begin to turn their attention to improve enterprise competitiveness from the perspective of customer assets.
THE DIMENSION OF KNOWLEDGE-BASED LEADERSHIP AND ITS IMPACT ON ENTERPRISE PERFORMANCE IN CHINA'S SCIENCE AND TECHNOLOGY-BASED SMALL AND MEDIUM-SIZED ENTERPRISES
Since the 1980s, the mutual penetration and role of knowledge and economy have become stronger and stronger, which has caused a fundamental change in the global economy.